Here is the completed altered word. My niece gave it to her friend today so I can now post the pics.
It was a good luck gift for her friend who is opening a Vintage clothing store. His nickname is HATTS, am not sure what the shop is going to be called.
I kept it simple by painting & stamping each letter, then distressing it using sprays & distress inks. I didn't go mad on the embellishments as I was working to a budget & you know how expensive it gets if you get carried away. The fob watch is a working watch, which I thought would be a fab addition. Very tempted to keep it for myself lol.
My niece was pleased & apparently her friend loves it so I am happy.